For more information or to book a speaking engagement, contact us at marketing@marketingabovethenoise.com or (650) 281-4854. For press inquiries, please contact Kim Petty at Cave Henricks Communications, (512) 519-9875, kim@cavehenricks.com To purchase bulk copies of Marketing Above the Noise, contact Jill Friedlander, jill@bibliomotion.com, or 617-934-2427.
Downloads
- Linda Popky’s Bio
- Linda Popky’s Speaker Sheet
- Marketing Above The Noise Book Press Kit
- ChangeThis Manifesto: “Being Heard in a Chaotic World”
Marketing Above The Noise Book Media Coverage
- November 26, 2017
Podcast: “Using Friction to Improve Your Marketing with Linda Popky” – Gene Hammett interviews Linda on Leaders in the Trenches. - November 8, 2017
“How Great Consultants Can Stand Up and Stand Out” by Linda Popky on Women in Consulting blog. - October 17, 2017
Podcast: Interview of Linda Popky about marketing that matters by Steve Caldwell of Manager Mojo. - August 22, 2017
“5 Ways to Make Organizational Friction Work for You” by Linda Popky on MENGonline – @popky #MENGonline #Marketing - July 5, 2017
“5 Marketing Lessons from the Rough Ride at Uber” by Linda Popky on MENGonline – @popky #MENGonline #Marketing - June 5, 2017
Video interview of Linda Popky about Marketing Above the Noise by Shawna Suckow of the Buyer Insider - May 18, 2017
“5 Lessons from United Airlines Recent Customer Service Crash” by Linda Popky on MENGonline – @popky #MENGonline #Marketing - May 2017
Salim Omar, president of CPA Marketing Genius, interviews Linda Popky, who discusses her book, Marketing Above the Noise. - February 14, 2017
“Social Media Brand Bullying: Five Actions to Consider” by Linda Popky on MENGonline – @popky #MENGonline #Marketing - January 23, 2017
“Fake News Impacts All of Us: Here’s How Content Creators Can Adapt” by Dennis Shiao. Linda Popky talks about Pizzagate. - January 20, 2017
“Seven Steps that Will Make You Stand Out This Year” Linda Popky shares 7 steps with Roberta Kiphuth on Detati Digital Marketing - January 2017
“Episode 27: Launch to Land” – Lee Caraher chats with Linda Popky on Focus is Your Friend - January 10, 2017 “Hitting the High Ground in 2017” by Linda Popky on Women in Consulting Blog
- January 4, 2017 “The End of the Marketing Launch as We Know It” by Linda Popky on MENGonline – @popky #MENGonline #Marketing
- December 5, 2016 “Marketing Above the Noise with Linda Popky,” podcast with Michelle Ngome
- November 1, 2016
“Post-Election Marketing: Five Things for after November 8th” by Linda Popky on MENGonline – @popky #MENGonline #Marketing - September 7, 2016 “5 Ways to Stop Offshore Support from Driving Away Customers” by Linda Popky on MENGonline – @popky #MENGonline #Marketing
- August 27, 2016 “Sinking Fast: The Ryan Lochte Rio Drama Has Widespread Brand Repercussions” by Linda J. Popky on Commpro
- July 22, 2016 “Why Growth Hacking Fails” by Linda Popky on Mad Marketer
- July 5, 2016 “5 Steps to Matching Customer Experience and Marketing Promises” by Linda Popky on MENGonline – @popky #MENGonline #Marketing
- June 1, 2016 “5 Ways Static May Be Defeating Your Best Marketing Efforts” by Linda Popky on Mad Marketer
- May 6, 2016 Marketing Above the Noise is mentioned in La República, Peru
- May 3, 2016 “5 Keys for When the Team is Not Meeting Customer Expectations” by Linda Popky on MENGonline – @popky #MENGonline #Marketing
- May 3, 2016 Act Local Marketing 150: Marketing Above the Noise podcast with Linda Popky and Kalynn Amadio
- April 29, 2016 Marketing Above the Noise was nominated as the Small Business Book Award in Marketing.
- April 19, 2016 “5 Ways You May Be Sabotaging Your Best Marketing Efforts,” by Linda Popky on Mad Marketer
- March 15, 2016 “Being heard: how to capture attention & stand out,” PRLab at Boston University
- March 1, 2016 “Surprise! The Power of a Delightful Customer Experience” by Linda Popky on MENGonline – @popky #MENGonline #Marketing
- February 20, 2016 – Episode 49 – Linda Popky discusses her book Marketing Above the Noise on Everyday MBA
- February 2016 – excerpt contributed by Linda Popky in CMO Council’s PeerSphere magazine, Vol 4, Issue 4, p. 38
- January 18, 2016 – Press Release: Marketing Above the Noise Nominated for Marketing Book of the Year: Voting for Top Book Open Through January 31st
- January 15, 2016 – Marketing Above the Noise is a finalist in the Marketing Book of the Year 2016 competition. Vote between Jan 15 and Jan 31!
- January 14, 2016 “Business Success in ’16: Will the Force Be With You?” by Linda J. Popky on CommPRO.biz
- January 6, 2016 “Seven Steps to a More Harmonious Customer Service Team” by Linda Popky on MENGonline – @popky #MENGonline #Marketing
- December 1 “Nine Marketing Books to Give This Holiday Season” by Anne Janzer
- November 6 “The Influencer Series: Linda Popky” post on scratch-it
- October 27 TV interview of Linda Popky on Sarder TV
- October 27 “Houston, We Have a Problem! Why The GOP’s Ongoing PR Problem is Dangerous for Both Parties” post by Linda Popky on commPRO.biz
- October 14 “Five Ways to Stop the Oncoming Customer Service Train Wreck…Before It Happens” by Linda Popky on MENGonline
- October 7 “Marketing Above the Noise with Linda J. Popky: Cursive’s #WCW” interview
- September 21 “Marketing Above the Noise” book review on The Key Point
- September 21 Linda is quoted on scratch-it’s “20 Quotes on Marketing and Big Data”
- September 15 Social Media Business Hour interview of Linda Popky by Nile Nickel
- September 7 “Linda Popky and Marketing Above the Noise” interview on Watermark
- September 2 Marketing Above the Noise is Recommended Reading in Melanie Deziel’s The Overlap League newsletter
- August 7 “Market Above The Noise!” podcast with Linda Popky on Newbie Writers.
- August 4 “Changing the Conversation: How Independent PR Professionals Can Differentiate Themselves in a Crowded Marketplace” podcast by Linda Popky hosted by PRSA. See related blog post (Aug 14).
- August “Required Reading: Is Your Marketing Above the Noise?,” CRM interviews Linda Popky
- July 29 “Rainbows, Pageants and Flags: The Start of a New Brand Activism?” by Linda J. Popky on the American Marketing Association (AMA) blog
- July 27 Marketing Above the Noise is featured in La Republica, Columbia’s business newspaper
- July/August issue “Off the Shelf” book review (page 47) in HR Professional
- July/August issue “Technology: Friend or Foe?” by Linda J. Popky in Sales + Marketing Ideas
- July 22 “Everything You Need to Know About Avoiding Social Media Faux Pas, You Can Learn from TV Detectives” by Linda J. Popky on commpro.biz
- July 20 “The Three Keys to Mastering Marketing in Today’s Noisy Marketplace” in MarketingProfs.com
- July 17 Linda Popky’s career milestones on Boston University’s College of Communications’ comtalk
- July 16 “How an Automated Scheduling Tool Helped a Wellness Center Shape Up” in Entrepreneur magazine
- July 14 “Identify the Marketing Metrics That Actually Matter” by Linda J. Popky in Harvard Business Review
- July 10 “New Business Book Summary Available for Marketing Above the Noise” on PRLOG.org
- July 10 audio interview on “The Marketing Book Podcast,” Artillery Marketing Firepower
- July 8 “How to Identify Your Brand’s Thought Leaders: 5 Marketing Experts’ Tips” on business2community.com
- June “Achieve Strategic Advantage with Marketing that Matters” book review in Marketing & Sales Books magazine
- June 20 radio interview on The Focus Group show on Sirius XM
- June 19 spoken book recommendation on getAbstract
- June 18 “When is it time to up the ante on marketing spend?” in Upstart Business Journal
- June 17 Managing Books column by Harvey Schachter in The Globe and Mail
- June 10 “Don’t Confuse Selling With Installing: Does your message translate into a deliverable product?” in Sales and Service Excellence Essentials
- June 10 “Linda J. Popky: Part 2 of an Interview by Bob Morris” on bobmorris.biz
- June 5 “Linda J. Popky: Part 1 of an Interview by Bob Morris” on bobmorris.biz
- June 3 “Static: The Hidden Trap for Today’s Marketers” on energizegrowth.com
- May 27 “Cut Through the Noise: Make Your Marketing Matter,” Women in Consulting (WIC) Webinar
- May 22 “When You’re The Only One: To Leverage Being The Only Woman” on Startup Nation
- May 18 “Linda Popky – Break Free and Get Noticed in an Overcrowded Marketplace,” audio interview by host Bob Garlick on Business Book Talk
- May 18 “Stand Out Above The Noise With Grounded Marketing” on Investor’s Business Daily
- May 15 “Marketing Above the Noise” on actionablebooks.com
- May 14 “How to Market Above the Noise” on skipprichard.com
- May-June 2015 “Mine The Measurements That Matter” in Sales & Marketing Management
- May 13 “Books You Should Read” on businesstraveller.com
- May 5 “Don’t Let Marketing Tech Sabotage Your Success” on chiefmarketer.com.
- May 5 “Marketing Above the Noise” book review on Midwest Book Review.
- May 4 Audio interview with Linda J. Popky on My Quest for the Best with host Bill Ringle
- May 2015 “Top 10 Advertising Myths” in Strictly Marketing Magazine (May/June issue, pages 21-22).
- April 28 “Marketing Above the Noise” review on getabstract.com. Read review in Portuguese.
- April 24 Interview on “EGG Live!” (Executive Girlfriends’ Group) with host Chicke Fitzgerald – Listen on BlogTalkRadio or iTunes.
- April 23 “Quick Chat: Linda J. Popky, Author, ‘Marketing Above The Noise'” on CMO.com
- April 21 “Leveraging community to market above the noise” book review on Social Strata
- April 13 “Networking Can Help You Get Heard Above the Noise” audio interview by Lisa Platt of Business Networking Made Simple.
- April 8 “Linda Popky: Marketing Above the Noise” audio interview on 33voices. See also: Linda’s profile and a 1-min audioclip.
- April 7 “Marketing Above the Noise book review” on BookIt
- April 6 “Social Media Doesn’t Build Marketing Strategies” on HartfordBusiness.com
- April 6 “How to Market Above the Noise – Linda Popky” slideshow on 33voices.com
- April 4 “Business Book Reviews: Marketing Above the Noise” by Jim Pawlak in The Dallas Morning News
- April 3 “Mentoring Monday in Silicon Valley” (slide 31) – in Silicon Valley Business Journal
- April 2 “Thinker in Residence: Linda Popky on Business and Books” – on 800ceoread’s ‘In the Books.’
- April 1 “Thinker in Residence: A Q&A with Linda Popky” – on 800ceoread’s ‘In the Books.’
- March/April “Corporate Jungle: How to Truly Make Your Brand Stand Out” in CONNECT
- March 31 “Thinker in Residence: Linda Popky” – on 800ceoread’s ‘In the Books.’
- March 25 “Is Social Media Helping or Hurting Your Company?” – American Management Association®‘s Playbook.
- March 24 PR Web Press Release: “Bibliomotion Launches ‘Marketing Above the Noise’ by Linda J. Popky“
- March 18 “Being Heard in a Chaotic World,” – ChangeThis. Download the article.
- March 15 “Being Heard: What Successful Consultants Can Do to Get Above the Noise” – Alan Weiss’s Contrarian Consulting Blog.
- March 10 NGDATA’s “24 Marketing Experts Reveal the Most Effective Ways to Leverage Big Data in Your Marketing Strategy“
- March 4 Linda Popky’s Marketing Above the Noise has joined the C-Suite Book Club.
- March 1 “‘Marketing Above the Noise‘” review – by Book Verdict. (Full review pdf)
- Feb 27 “‘Marketing Above the Noise‘ – 5 reasons to read this book” – by Mike Gospe, author of The Marketing High Ground.
- Feb 11 “Why 5% Succeed – Insights with Linda Popky” (video) – Hangout On Air Show with Elaine Starling.
- Jan 23, 2015 “Spring 2015 Announcements” of Publishers Weekly.