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Marketing Above the Noise
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Author Archives: Leverage2Market
Top of Mind Thursday – January 18, 2024: Breaking Out of the Comfort Zone
It’s a new year, full of resolutions and goals, aspirations and hopes. But too often, these intentions never turn into actual results. This is especially true when we reach outside our comfort zone: whether it’s to lose weight, get in … Continue reading
Top of Mind Thursday – January 11, 2024: Flying High
Since the start of the year, we’ve seen two scary incidents involving in-flight aircraft. In the first, a JAL wide-body plane burst into flames when it collided on landing with a Japanese coast guard plane about to take off from … Continue reading
Top of Mind Thursday – January 4, 2024: Above Reproach
This week, Claudine Gay resigned her position as president of Harvard University. Gay was one of three college presidents who, during testimony before Congress, equivocated on whether calling for the genocide of Jews would be against their school’s policies. Liz … Continue reading
Top of Mind Thursday – December 28, 2023: Wishing You Less Next Year
This is the time of year when we receive holiday greetings from friends, relatives, colleagues, long-lost connections, and of course everyone we ever did business with—ever. Most of these well-meaning messages wish you more of something or another in the … Continue reading