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Just a Moment for Marketing: Seeing Through Transparency
Linda recommends: Be ethical, appropriate, and consistent.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Top of Mind Thursday November 17, 2016: Postcard from Kyoto
I spent the last week in Japan for a set of business meetings and presentations, in both Kyoto and Tokyo.
Kyoto is especially nice this time of year, with spectacular fall foliage. It incorporates the best of modern technology from Salesforce.com, while honoring traditions that are centuries old.
We took a tour of two temples–one built in the 14th century, the other in the 15th. In a country where land is at a premium, these two sites occupy large expanses of beautifully manicured landscapes and gardens and attract thousands of visitors a day.
The Japanese have found a way to include peace, serenity, and a sense of order into their busy, bustling days.
It’s a lesson the rest of the world would do well to follow.
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Ready to take your marketing to the next level? Contact me to find out how to get heard above the noise
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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Just a Moment for Marketing: Mocha on Marketing: The Variable Speed Tail
Mocha recommends: Get close to your customers.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Top of Mind Thursday November 10, 2016: Moving Forward
Republican Donald Trump stunned the nation and the world by winning the US presidency on Tuesday.
It’s still taking time for many Americans to process this result, especially since Hillary Clinton narrowly captured the popular vote – meaning less than half of all voters chose Trump in one of the most contentious contests in more than a century.
It’s important that as business people we continue to move forward, regardless of whether or not you approve of the candidate who won. We need to heal the divisiveness and polarization of the last year, maintaining a sense of respect and justice. We need to continue to do the right thing – for our employees, customers, and communities.
And we need to focus on maintaining the spirit of entrepreneurship, innovation, and opportunity that has made America great for well over 200 years. We need to keep moving forward.
To subscribe, please click here.
Ready to take your marketing to the next level? Contact me to find out how to get heard above the noise
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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