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Podcast: Linda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen
Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen
SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
LinkedIn: The Important Marketing Tool That’s Hiding in Plain Sight
Sandra Clark
Founder
LinkedIn Mentoring
www.linkedinmentoring.com
Sandra Clark is a trainer and coach who specializes in helping busy professionals create powerful LinkedIn profiles and then teaching them how to use those profiles for results. The founder of LinkedIn Mentoring, she was formerly Director of Communications for UC Santa Cruz Extension in Silicon Valley, and she is working on her first book, Social Media for the Socially Reluctant.
In this podcast, Sandra talks about why LinkedIn should be a key part of marketing strategy for individuals and businesses. She discusses the most common mistakes people make on LinkedIn, and explains how to use LinkedIn to build thought leadership.
Listen to this podcast.
Just a Moment for Marketing: Change is a New Constant
Linda asks: Is your organization up for change?
Top of Mind Thursday November 3, 2016: Begone Goat!
Thus ended the longest drought in professional sports–supposedly started by a man cursing the club for not allowing him to bring his goat into the stadium in 1908.
It may have seemed like magic to long-suffering Cubs fans. But more likely it was a solid group of athletes brought together by an astute general manager who also ended the Boston Red Sox long quest for a World Series.
The Indians were a formidable opponent. Grit and determination combined with a solid strategy, talent, and hard work sent the goat out to pasture for good.
Congratulations to the Cubs for a job well done!
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Ready to take your marketing to the next level? Contact me to find out how to get heard above the noise
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Just a Moment for Marketing: Getting In Our Own Way
Linda advises: Develop a trusting relationship with your marketing experts.