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Podcast: Linda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen
Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen
SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Just a Moment for Marketing: Mocha on Marketing: Never Too Many Treats
Mocha advises: Give your customers frequent treats.
Top of Mind Thursday September 29, 2016: A Peaceful Warrior Departs
Peres had a hand in Israeli politics and public life since before the founding of the state in 1948. He served in parliament, in major cabinet posts, and as prime minister three times. Most recently, he served in the largely ceremonial position of president.
But it was his role in negotiating the first Israeli-Palestinian peace accord that earned him a Nobel Peace Prize in 1994, with Yitzhak Rabin and Yasser Arafat. And it was his passion for peace that most defined him, leading him to found the Peres Center for Peace in Jaffa.
Shalom, haver. You will be missed.
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linda@popky.com
(650) 281-4854
www.leverage2market.com
Letting Things Sit: Secrets to Improve Writing Quality and Productivity
Anne Janzer
Author and Writer
www.annejanzer.com
Anne Janzer is a consultant and professional writer who has worked with more than a hundred technology companies. She is the author of the books Subscription Marketing: Strategies for Nurturing Customers in a World of Churn and the recently released The Writer’s Process: Getting Your Brain in Gear.
In this podcast, Anne talks about the process of writing and the specific challenges marketers face in creating marketing content. She discusses strategies for improving writing productivity, why it’s important to have the right mindset, and explains how writing is in many ways like baking bread.
Listen to this podcast.
Just a Moment for Marketing: Why Brand Activism Wins
Linda advises: Support your key constituents.