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Podcast: Linda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen
Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen
SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Just a Moment for Marketing: If I Ran the Zoo
Linda advises: Ask your customers what they would want you to do.
Top of Mind Thursday June 16, 2016: It’s A Small World After All
This tragedy resulted in 50 deaths, including that of the gunman, who claimed allegiance to the Islamic State as one of his last acts. More than 50 other people were injured, some very seriously, in the attack.
The gunman specifically chose to target gay people, but the impact of his actions hits all of us–regardless of religion, race, or sexual orientation. Bigotry and hatred should have no place in our modern society. Yet time after time, we see political candidates and elected officials taking actions and making proclamations that choose to point out the differences among us.
The good news coming from this tragedy is that so many people are coming together to mourn, to reject bigotry, and to show solidarity with those who have lost loved ones. We focus on how those impacted were so similar to us. These men and women were someone’s child, someone’s parent, someone’s lover, someone’s friend.
It’s important that we don’t lose this spirit as the media attention turns to the next sensational news event. It’s a small, small world and we’re all in this together.
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Are You Sabotaging Your Marketing Efforts? Read my new article on the 5 signs of sabotage you’ll want to avoid at all costs.
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Ruthless is Not a Dirty Word: How Being Thoughtfully Ruthless Builds Successful Leadership
Val Wright
President
Val Wright Consulting
www.valwrightconsulting.com
Internationally acclaimed innovation expert Val Wright has been named one of the top 50 resources for Chief Operating Officers. She has worked with such companies as Amazon, BMW, Microsoft, Harrods, Marconi, the Sema Group, Starbucks, LinkedIn, Microsoft, Financial Times, and DreamWorks Animation. She is a regular contributor to CNBC, Inc. Magazine, Business Insider, Fast Company, Bloomberg, Reuters, LA Times, MSN, and Today, as well as the author of the recently released book Thoughtfully Ruthless: The Key to Exponential Growth.
In this podcast, Val talks about why being thoughtfully ruthless is critical for today’s leaders. She discusses how successful leaders are thoughtfully ruthless with their intentions, energy and resources, and how she has integrated these concepts into her own successful consulting practice.
Listen to this podcast.
Just a Moment for Marketing: The Power of Surprise
Linda asks: How can you pleasantly surprise your customers?