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Podcast: Linda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen
Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen
SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Just a Moment for Marketing: Shooting Beyond the Arc
Linda asks: Is your team working to continuously develop and improve?
Top of Mind Thursday May 5, 2016: A Day to Never Forget
We’re reaching a new era. At 71 years post-war, there are fewer and fewer survivors left each year–fewer and fewer people to share the horrors of what transpired and how it felt to survive.
It would be nice to say we’ve learned our lesson, but unfortunately that doesn’t appear to be the case. Seven decades later, we still see hatred and violence perpetuated solely because of a victim’s race, religion, ethnic background, or sexual orientation.
It’s important to remember that the Holocaust did not begin with concentration camps and gas chambers. It began with simple acts of ostracism, with the denial of small but simple rights and freedom. By the time, millions of Jews, Gypsies, gays, and other outcasts were piled into cattle cars and sent to their deaths, the machine was already in place and running on autopilot.
The time to show we understand this lesson is now. It is in the actions we take every day that we show we have learned never to forget and that we will never let it happen again.
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Are You Sabotaging Your Marketing Efforts? Read my new article on the 5 signs of sabotage you’ll want to avoid at all costs.
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Just a Moment for Marketing: Timing is Everything
Linda advises: Respond when the iron is hot!
Top of Mind Thursday April 28 2016: The Artist Formerly Known as Prince
I have to confess that I have never been a die-hard Prince fan. I liked Purple Rain and some of his other hits, but that was about it.
However, what’s come out in the last week has been an overwhelming number of tributes not just from fans, but from other musicians, who considered Prince to be one of the best musicians of their generation. He also had the courage to fight back against what he considered an unfair agreement with a record label, by giving up the use of his own name until the contract expired.
Unfortunately, all that talent, fame and money was not enough to allow Prince to live a long life. But while he was alive his unique branding certainly helped him stand out above the noise in the music world.
Are You Sabotaging Your Marketing Efforts? Read my new article on the 5 signs of sabotage you’ll want to avoid at all costs.
To subscribe, please click here.
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com