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Top of Mind Thursday December 31, 2015: Looking Ahead
Today is New Year’s Eve…the day we turn our back on the previous year and look with anticipation to the new year ahead.
It’s a time for reflection and consideration, as well as for partying and celebration.
But rather than look at your accomplishments for 2015, I suggest you try something different.
Look forward an entire year. If we were sitting here on Dec. 31, 2016, what would success look like? What would be different? What would you and your team have accomplished? What would you be celebrating?
Once you have that vision in mind, you’ll know where to focus your energies in the coming year.
Wishing you a happy, healthy, prosperous 2016.
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Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
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Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Posted in Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, New year, new year's resolutions, Top of Mind Thursday
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Just a Moment for Marketing: Rent, Don’t Own
Linda advises: Hire a marketing consultant for short-term projects.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, coaching, consultant, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, short-term projects, speaker, strategy
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Top of Mind Thursday December 24, 2015: Appreciating the Season
There seems to be an abundance of bad news, fear, and uncertainty hanging over the world this holiday season.
From uncivil presidential candidates who seem focused on insulting other candidates and the public, to concerns about ISIS and terrorism, to the supposed war on Xmas that starts with plain red Starbucks cups and extends to those who celebrate differently from the mainstream–it seems the spirit of the holiday season has been lost in the shuffle.
It’s time to step back and remove ourselves from commercialism, cynicism, and sensationalism. It’s time to look beyond our differences and to find ways to be kind, caring, and respectful of those around you.
Regardless of which holiday you celebrate, it’s a good time to appreciate what we have and each other.
Happy holidays!
To subscribe, please click here.
Check out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.
Limited time to devote to marketing? Check out our weekly Just a Moment for Marketing videos. They only take a minute.
Let us help your business rise to the top.
linda@popky.com
(650) 281-4854
www.leverage2market.com
Posted in Top of Mind Thursday Memo
Tagged Christmas, holidays, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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Just a Moment for Marketing: Playing That Old Tune Again
Linda advises: Review your marketing campaigns on a regular basis.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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