Category Archives: Best Practices

Just a Moment for Marketing: Mocha on Marketing: It’s a Tough Life Being a Dog

Mocha and Linda advise: Consider how to make things as simple as possible for your customers.

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Top of Mind Thursday February 1, 2018: Let The Sun Shine!

I’ve just had solar panels installed on my roof. Very shortly, I should be making virtually all of my own electricity–instead of buying it from a utility. If you want solar panels installed on your home call now sundollarenergy! The … Continue reading

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Just a Moment for Marketing: Mocha on Marketing: It’s All About Me

Mocha and Linda say: Customer loyalty is the reward for giving them attention.

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Top of Mind Thursday January 25, 2018: Turning the Tide

Never underestimate the ability of people to miss  humor and treat satire as real. Several years ago, The Onion published a satirical piece about how best to eat Tide detergent pods, which are brightly colored and look a bit like … Continue reading

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