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Category Archives: Customer Interactions
When the Customer Is Never Right…Part 1: The Case of the Sushi Nazi
What we wanted was not relevant, they served us what, when and how they chose.
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Just a Moment for Marketing: Those Pesky Airline Customers
Linda asks: Get rid of your customers?? What message are you giving your customers; you need them.
Posted in Best Practices, Customer Interactions, Marketing Strategy, Marketing Success, Sustainability
Tagged Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Not Quite the Right Mix: Kitchen Aid doesn’t serve up the recipe we’re looking for
Do you wait for a customer to call and tell you about a problem you already know exists? Or do you proactively contact them to let them know you’ll be taking care of a potential situation before it has the opportunity to cause a problem?
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Posted in Customer Interactions
Tagged customer loyalty, customer service, Kitchen Aid
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What a Difference an Attitude Makes
We’ve known for years that employee attitudes make or break a brand. Here’s an example of what happens when you do things right.
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Posted in Customer Interactions, Hall of Fame
Tagged branding, Delta Airlines customer service, employee attitudes
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