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Category Archives: Marketing Thought Leadership Podcast
Letting Things Sit: Secrets to Improve Writing Quality and Productivity
Anne Janzer Author and Writer www.annejanzer.com Anne Janzer is a consultant and professional writer who has worked with more than a hundred technology companies. She is the author of the books Subscription Marketing: Strategies for Nurturing Customers in a World of … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged Anne Janzer, brain, Linda Popky, marketing thought leadership, mindset, subscription marketing, writer’s process, writing, Ziegernick effect
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Purpose Leads to Profit: Learning about types of Investments
Purpose Leads to Profit: The Advantage of Leading with Noble Purpose
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Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged Dave 7 Busters, Hootsuite, Leading with Noble Purpose, Linda Popky, Lisa Earle McLeod, marketing thought leadership, McLeod and More, noble purpose, Proctor & Gamble, profits, Roche, Selling with Noble Purpose, transformation, Volvo
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Learning the Lingo: The Secret Language of Silicon Valley Exposed
Rochelle Kopp Managing Principal Japan Intercultural Consulting www.Siliconvalleyspeak.com Rochelle Kopp is a management consultant who works with global companies doing business in Silicon Valley, and Silicon Valley companies doing business globally. Her specialties include communication skills, leadership, cross-cultural management, and … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged API, buzzwords, freemium, growth hacking, Japan Intercultural, Linda Popky, lingo, marketing thought leadership, Rochelle Kopp, sharing economy, Silicon Valley, Valley Speak
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Mobile Marketing Takes the Gold at Rio Olympics
Brian Heikes Vice President of Product 3Cinteractive www.3c.com Brian Heikes is Vice President of Product at 3Cinteractive. Through mobile marketing services, 3C deepens and extends the connection between customers and brands, driving increased loyalty, brand awareness, and results. Marketers can … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged 3Cinteractive, augmented reality, brands, Brian Heikes, digital wallets, Linda Popky, location-based technologies, marketing thought leadership, mobile marketing, mobile payments, Rio, Summer Olympic Games
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