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Category Archives: News and Updates
Top of Mind Thursday December 24, 2020: Holiday Reflections
The holiday spirit is different this year. We can’t gather in groups. We can’t travel to visit loved ones. We can’t host get-togethers of any kind. That’s not all that’s different this year. We’re in month … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged 2021, COVID-l9, holidays, New year
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Top of Mind Thursday December 17, 2020: The Doctor is In
Last week, the Wall Street Journal published an op-ed piece demeaning First Lady-elect Jill Biden for using the title Doctor. Dr. Biden rightly earned a PhD in education from the University of Delaware–of that, there is no disagreement. The writer … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged doctorate, Jill Biden, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, Wall Street Journal
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Top of Mind Thursday December 10, 2020: A Shot in the Arm
Good news! The first set of vaccines to prevent COVID-19 is here and ready for initial distribution. People in the UK have already received initial doses, and US authorization is expected momentarily. The world is ready to breathe a sign … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged COVID-19, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, vaccine
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Top of Mind Thursday December 3, 2020: The Home Stretch
Hard to believe we’re in December. Last time most of us looked around, it was March. Then the whole world went off the rails. December brings us to the end of a long, strange, unpredictable year. Nothing is as it … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged COVID-19, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, vaccine
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