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Category Archives: News and Updates
Top of Mind Thursday March 5, 2020: Wait a Minute–Things Will Change
The interminably long US election process is finally picking up speed through the primary season. Last week, there were still 7 Democractic presidential contenders. As of this morning, it’s down to a two-man race (and yes, they are both white … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged cadidates, coronavirus, COVID-19, Democrats, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, US election
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Top of Mind Thursday February 27,2020: Blue By You
The escalating coronavirus situation is impacting everything from the stock market to supply chains. But probably the most immediate impact being felt is in the travel industry. Hundreds of flights to Asia were canceled quickly. Now … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged airlines, coronavirus, Jet Blue, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, virus
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Top of Mind Thursday February 20,2020: Resourceful and Resilient
This week’s edition is late because I am writing this from Havana, Cuba, where I’ve had limited Internet access. Yes, Americans can still visit Cuba in organized tours for educational and humanitarian purposes. It’s been 60 years since the Communist … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Communist, Cuba, Havana, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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Top of Mind Thursday February 13, 2020: Going Viral
Over 60,000 people have now been diagnosed with the corona virus that is spreading around the globe, with nearly 1400 deaths. New cases are reported by the thousands each day. We don’t know yet how bad this epidemic will get. … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged corona virus, coronavirus, health crisis, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Mobile World Congress, MWC, quarantine, Top of Mind Thursday, virus
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