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Tag Archives: brand
Just a Moment for Marketing: Managing Brand Business
Linda asks: How are you handling brand dissonance?
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand, coaching, consulting, customer retention, customers, dissonance, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Just a Moment for Marketing: Employees Raise the Volume
Linda observes: Employees are an extension of your brand and image.
Posted in Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, brand, coaching, consulting, customer retention, customers, employees, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Top of Mind Thursday August 1, 2013: A Rose By Any Other Name
I’m often asked how important it really is to have a strong brand. Isn’t it enough to have a great product or service? Here’s a real-life example of the power of brand. J.K. Rowling, noted author of the Harry Potter … Continue reading
Posted in Top of Mind Thursday Memo
Tagged brand, branding, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday
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Just a Moment for Marketing: Build Your Core
Linda advises: Build your brand from the inside out.
Posted in Best Practices, Branding, Marketing Strategy, Marketing Success
Tagged Bay Area, brand, branding, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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