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Tag Archives: Jen Berkley Jackson
Unexpected and Unconventional: The Undeniable Advantages of the Unconference
Latest podcast: Linda Popky interviews Jen Berkley Jackson, Owner, The Insight Advantage, on the unconference and the advantages of this new type of gathering. Learn more.
Posted in Best Practices, Marketing Strategy, Marketing Success, Social Media
Tagged Jen Berkley Jackson, marketing thought leadership, Product Marketing Camp, unconference
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Winning Even When You Lose: Using Win/Loss Research to Gain Critical Marketing Insights
Sometimes you win, sometimes you lose. But how often do you know the real reason why?
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Posted in Marketing Strategy
Tagged Jen Berkley Jackson, marketing insights, marketing strategy roundtable, NorCAL BMA, The Insight Advantage, win/loss studies
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