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Tag Archives: L2M Associates
Top of Mind Thursday – July 21, 2022: A Rose By Any Other Name
If Pennsylvania had a state condiment, there’s no doubt it would be Heinz Ketchup. Pennsylvanians are fanatic about their ketchup (which must be Heinz–anything else is simply catsup). Heinz has been headquartered near Pittsburgh, PA for more than 16o years, and … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged brand loyalty, brand marketing, L2M Associates, Linda Popky, marketing, rebranding
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Top of Mind Thursday – June 30, 2022: An Equal and Opposite Reaction
Isaac Newton’s Third Law says for every action, there’s an equal and opposite reaction. It follows then that a very large action would generate an equally large reaction. That’s what’s happened in the last week since the US Supreme Court … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged L2M Associates, Linda Popky, Roe v Wade, Supreme Court, U.S., Women's Rights
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Top of Mind Thursday – June 23, 2022: Flood of Memories
Five years ago, my daughter made this short documentary for film school about the impact of Hurricane Agnes. Fifty years ago today, at 5:15 am, my mother shook me awake with the words, “You need to get up–there’s going to … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged climate change, crisis, Crisis Management, L2M Associates, Linda Popky
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Our New Year’s Wish…
At the start of a new decade, we wish you health, happiness, and hope. May the new year bring success, prosperity, and fulfillment to you and yours. Linda Popky L2M Associates, Inc. 50 Woodside Plaza, #102 Redwood City, California 94061 … Continue reading