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The Case for Creating Market-Driven Culture
In the latest episode of MarketingThoughtLeadership, Chris Brown, Partner and CEO of MarketCulture Strategies, explains the connection between market-driven businesses and productivity and introduces the Market Responsiveness Index (MRI). Listen now as Chris explains why applying marketing as a discipline … Continue reading
Posted in Marketing Strategy
Tagged christopher brown, l2massociates, Linda Popky, Market Responsiveness Index, marketcullture, marketculture strategies, marketing, marketing thought leadership, MRI, podcast, podcasts, popky, strategy
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