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Tag Archives: Leverage2Market Associates
Top of Mind Thursday November 30, 2017: Training vs. Tolerance
This week Charlie Rose, Matt Lauer and Garrison Keillor were added to the list of celebrities brought down by allegations of of sexual harassment. Congress is now considering mandatory sexual harassment training, as are many businesses. Training is unlikely to … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Charlie Rose, Garrison Keillor, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Matt Lauer, sexual harrassment, Top of Mind Thursday
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Top of Mind Thursday November 23, 2017: Today is Not THE Day to Be Thankful
I’ve always found it ironic that Americans follow a day of giving thanks with a rush to beat their neighbors to the best possible deals at the mall–even when this means hurting others to get to those limited quantity items … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, thanksgiving, Top of Mind Thursday
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Top of Mind Thursday November 16, 2017: Of Epidemic Proportions
It’s hard to believe that it’s only been about 5 weeks since Hollywood producer Harvey Weinstein was ousted from his own company because of multiple allegations of sexual assault. Since then we’ve seen a tidal wave of allegations from both … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Harvey Weinstein, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, sexual abuse, Top of Mind Thursday
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Top of Mind Thursday November 9, 2017: Still Out Standing in Their Field
Two years ago outdoor equipment retailer REI did something reckless and revolutionary: They cancelled their Black Friday post-Thanksgiving sale. Well, actually, they postponed it till the following day. The rationale: The holiday sales season was getting more and more outrageous–with … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged black friday, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, REI, Top of Mind Thursday
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