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Tag Archives: Linda Popky
Top of Mind Thursday June 18, 2020: Home Sweet Home
The list of industries suffering due to the COVID-19 pandemic includes travel and hospitality, retail, restaurants, and many more. But there are industries that are doing quite well during this situation. It makes sense that grocery … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged businesses, COVID-19, industries, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, pandemic, purchasing, sales, Target, Top of Mind Thursday, WalMart
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Top of Mind Thursday June 11, 2020: Opening the Door
In the last several weeks, many US states and other countries around the world have started re-opening parts of their economies. In some cases, like New Zealand and South Korea, the coronavirus has been virtually vanquished. … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged COVID-19, Leverage2Market, Leverage2Market Associates, Linda Popky, lockdown, marketing, marketing strategy, marketing success, re-opening, Top of Mind Thursday
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Being Resourceful When Resources Are Limited
Navid Jafari Global Head of Marketing PeerNova www.peernova.com Navid Jafari has helped build brands and execute successful marketing strategies for many companies in Silicon Valley for more than 16 years. He is the head of marketing at PeerNova, a global … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged COVID-19, digital marketing strategy, Linda Popky, marketing thought leadership, Navid Jafari, PeerNova
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Top of Mind Thursday June 4, 2020: A Lesson Still Not Learned
Last week, I asked how long we could go through the same process of deja vu before things change. Since then, not only have things not changed for the better, they’ve gotten significantly worse. Ten days … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged African Americans, George Floyd, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Minneapolis, Minnesota, racial violence, Top of Mind Thursday
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