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Tag Archives: Linda Popky
Top of Mind Thursday May 28, 2020: Deja Vu All Over Again
The scenes are familiar–only the names have changed. Two weeks ago, we saw video footage of the shooting of Ahmed Aubrey by two former police officers. Yesterday, it was George Floyd, who was choked to death … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Affordable Health Care Plan, African Americans, Ahmed Aubrey, Amy Cooper, black Americans, death, discrimination, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Muslim Americans, Top of Mind Thursday
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Top of Mind Thursday May 21, 2020: Hurry Up and Wait
The economy is beginning to open up–across the US, and in many other parts of the world. While we don’t yet know exactly how this process will unfold, one thing is certain: The ways we interact … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged cornavirus, COVID-19, doctor, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Top of Mind Thursday, vet, vet's visit
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Top of Mind Thursday May 14, 2020: Unmasking Creativity
As the COVID-19 situation continues to evolve, an increased emphasis has been put on masks as a way to stop transmission of the virus. Initially, the focus was on masks and other personal protective equipment (PPE) … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged coronavirus, COVID-19, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, masks, Top of Mind Thursday
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Fall in Love With Your Customer’s Problem, Not Your Solution
David Priemer Author Sell the Way You Buy www.cerebralselling.com David Priemer is a thought leader in sales and sales leadership, who has been published in the Harvard Business Review, MIT Sloan Management Review as well as Forbes, Entrepreneur, and Inc. … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged Cerebral selling, David Priemer, experience asymmetry, Linda Popky, marketing thought leadership, pandemic, Sell the Way You Buy, The Sales Professor
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