Tag Archives: Linda Popky

Too Much Data? How Marketers Can Be More Effective in Today’s Noisy B2B Marketplace

Wayne Cerullo Chief Prospect Officer B2P Partners www.b2ppartners.com Wayne Cerullo founded B2P Partners to help business to business (B2B) companies more effectively and enjoyably serve the people who are their clients. B2P has been working with many fast-growing Software as … Continue reading

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Top of Mind Thursday March 7, 2019: What Part of This is Not Clear?

Picture this. You make a reservation for a rental car on a Hawaiian island from a major car rental firm. When you arrive on time at the rental car area, you wait not one but two full hours to get … Continue reading

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Empowering Ourselves: Using Thought Leadership to Drive Business Success

Robin Farmanfarmaian Speaker and Entrepreneur www.robinff.com Robin Farmanfarmaian is a professional speaker, entrepreneur, and angel investor, driving high-level business development for cutting-edge medical and biotech companies. She is currently a VP at Actavalon, a company focused on curing cancer; and … Continue reading

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Top of Mind Thursday February 28, 2018: Fixing What’s Not Working

        I’m occasionally asked by a client to help them fix something that’s not working–they aren’t meeting their goals, can we figure out why? Business isn’t where it should be–is there something Marketing can do to help? … Continue reading

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