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Tag Archives: Linda Popky
Top of Mind Thursday September 6, 2018: They Just Did It
This week, Nike celebrated the 30th anniversary of their “Just Do It” advertising campaign by launching an ad featuring former NFL quarterback Colin Kaepernick, who started the practice of kneeling during the playing of the national anthem at NFL games. … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Colin Kaepernick, Just Do It, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Nike, Top of Mind Thursday
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Top of Mind Thursday August 30, 2018: The Maverick and the Dreamer
Last week, we lost one of the most influential statesmen of our generation, John McCain–a man of integrity and determination who was admired by people on both sides of the political aisle. A Vietnam War POW, who served in the … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged John McCain, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, Martin Luther King, McCain, Top of Mind Thursday
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Bridging the Gap: Tools, Behaviors, and Beliefs that Help Align Strategy And Execution
Bill Sanders Principal and Managing Director Roebling Strauss www.roeblingstrauss.com Bill Sanders is a business transformation and process innovation expert who drives organizations to execute on innovative strategy and unlock latent potential using their existing strengths. Using his proven holistic approach, … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged alignment, Bill Sanders, culture, execution, Hierarchy to High Performance, Linda Popky, marketing thought leadership, Roebling Strauss, strategy
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Top of Mind Thursday August 23, 2018: Losing a Good Neighbor
This week those of us in Northern California lost one of our favorite retailers, home improvent and garden supplier Orchard Supply Hardware (OSH). OSH was founded 87 years ago as a co-op for farmers and was a mainstay in many … Continue reading
Posted in News and Updates, Top of Mind Thursday Memo
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, Lowe's, marketing, marketing strategy, marketing success, Orchard Supply Hardware, OSH, Top of Mind Thursday
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