Tag Archives: Linda Popky

Just a Moment for Marketing: Mocha on Marketing: Another Day Another Treat

Linda advises: Focus on what is right in front of us.

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Top of Mind Thursday March 15, 2018: Animal Instincts

It’s a terribly sad story. A family traveling with their pet dog is told by a United flight attendant to put the animal in an overhead compartment for the duration of the trip. When they land, they find the dog … Continue reading

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Just a Moment for Marketing: Going Against the Grain

Linda recommends: Capture the imagination of your customers.

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Top of Mind Thursday March 8, 2018: Trading Places

Last week, President Trump announced major tariffs on steel and aluminum imported to the US. This follows tariffs on imported solar panels introduced last month. While this may help those industries specifically, it will hurt other US businesses that use … Continue reading

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