What’s New
Podcast: Linda Popky appears as a guest expert on Technically Speaking to outline your steps to launching and promoting your book! - Listen
Podcast: Linda Popky and Dan Weedin (Shrimp Tank Podcast) talk with Brett Clark from BC Fitness about the importance of staying active and doing resistance training to slow down muscle loss as we age. - Listen
SAC® Press Release: "Companies Eye Innovation and Disruption in Volatile Economy" – Read Release.
Video: Just a Moment for Marketing: One-minute marketing tip videos. – View over 100 videos.
eBOOK: Top of Mind: 101 Insights to Transform Your Business
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Marketing Above the Noise
Introducing Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business.
Available in Hardcover and eBook formats
Tag Archives: Linda Popky
Top of Mind Thursday February 1, 2018: Let The Sun Shine!
I’ve just had solar panels installed on my roof. Very shortly, I should be making virtually all of my own electricity–instead of buying it from a utility. If you want solar panels installed on your home call now sundollarenergy! The … Continue reading
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged electricity, Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, solar energy, solar panels, Top of Mind Thursday
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Just a Moment for Marketing: Mocha on Marketing: It’s All About Me
Mocha and Linda say: Customer loyalty is the reward for giving them attention.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, coaching, consulting, customer retention, customers, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, mentoring, million dollar consultant, San Francisco, speaker, strategy
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Top of Mind Thursday January 25, 2018: Turning the Tide
Never underestimate the ability of people to miss humor and treat satire as real. Several years ago, The Onion published a satirical piece about how best to eat Tide detergent pods, which are brightly colored and look a bit like … Continue reading
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Leverage2Market, Leverage2Market Associates, Linda Popky, marketing, marketing strategy, marketing success, P&G, Tide Pod, Tide Pod Challenge, Top of Mind Thursday
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Just a Moment for Marketing: When the Marketplace Overheats
Linda advises: Focus on where both sides can work together.
Posted in Best Practices, Consulting, Marketing Strategy, Marketing Success
Tagged Bay Area, coaching, consulting, customer retention, customers, friction, Leverage2Market, Linda Popky, marketing, marketing advice, marketing consultant, marketing tips, marketplace, mentoring, million dollar consultant, San Francisco, speaker, strategy
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