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Tag Archives: marketing strategy
Top of Mind Thursday August 11, 2016: The Ultimate Sale @ Macy’s
This morning, Macy’s announced it will be closing more than 100 stores–about 15% of its total brick and mortar locations. Retailers are in a difficult position. The ongoing rise in ecommerce continues to draw shoppers away from physical shopping locations. … Continue reading
Top of Mind Thursday August 4, 2016: And…They’re Off!
The Summer Olympics kicks off in Rio de Janeiro tomorrow, after years of planning and months of speculation about how ready the venue will be. We’ve heard about facilities that aren’t completed, train systems to nowhere, raw sewage in the water, crime … Continue reading
Propel Your Business Forward with Smart Marketing
Whitney Keyes Founder Whitney Keyes Productions www.whitneykeyes.com Whitney Keyes has been a senior manager at Microsoft, a strategic adviser for American Express, and a marketing professor and consultant. She’s an appointed member of the National Women’s Business Council—a non-partisan federal … Continue reading
Top of Mind Thursday July 21, 2016: Lessons from a Hack Attack
Last weekend, Wikileaks released emails from the Democratic National Committee that revealed staffers had tried to subvert the efforts of candidate Bernie Sanders. The result was the resignation of DNC chairwoman Deborah Wasserman Schultz, an apology to Sanders, and accusations … Continue reading