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Tag Archives: marketing thought leadership
Learning the Lingo: The Secret Language of Silicon Valley Exposed
Rochelle Kopp Managing Principal Japan Intercultural Consulting www.Siliconvalleyspeak.com Rochelle Kopp is a management consultant who works with global companies doing business in Silicon Valley, and Silicon Valley companies doing business globally. Her specialties include communication skills, leadership, cross-cultural management, and … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged API, buzzwords, freemium, growth hacking, Japan Intercultural, Linda Popky, lingo, marketing thought leadership, Rochelle Kopp, sharing economy, Silicon Valley, Valley Speak
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Mobile Marketing Takes the Gold at Rio Olympics
Brian Heikes Vice President of Product 3Cinteractive www.3c.com Brian Heikes is Vice President of Product at 3Cinteractive. Through mobile marketing services, 3C deepens and extends the connection between customers and brands, driving increased loyalty, brand awareness, and results. Marketers can … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged 3Cinteractive, augmented reality, brands, Brian Heikes, digital wallets, Linda Popky, location-based technologies, marketing thought leadership, mobile marketing, mobile payments, Rio, Summer Olympic Games
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Propel Your Business Forward with Smart Marketing
Whitney Keyes Founder Whitney Keyes Productions www.whitneykeyes.com Whitney Keyes has been a senior manager at Microsoft, a strategic adviser for American Express, and a marketing professor and consultant. She’s an appointed member of the National Women’s Business Council—a non-partisan federal … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged American Express, brand loyalty, Linda Popky, market share, marketing strategy, marketing thought leadership, Microsoft, National Women’s Business Council, Propel, revenue, Whitney Keyes
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Why Without Vision and Leadership, Brands Suffer
Sunny Bonnell Co-founder Motto www.wearemotto.com Sunny Bonnell has the ability to see a brand come alive from the very beginning. A prominent bluegrass player by the time she was eleven, Sunny was a street musician and theatre actor before co-founding … Continue reading
Posted in Marketing Thought Leadership Podcast, Podcasts
Tagged brand, culture, leadership, Linda Popky, marketing thought leadership, Motto, Savannah College of Art & Design, Sunny Bonnell, vision
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