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Tag Archives: podcasts
The Case for Creating Market-Driven Culture
In the latest episode of MarketingThoughtLeadership, Chris Brown, Partner and CEO of MarketCulture Strategies, explains the connection between market-driven businesses and productivity and introduces the Market Responsiveness Index (MRI). Listen now as Chris explains why applying marketing as a discipline … Continue reading
Posted in Marketing Strategy
Tagged christopher brown, l2massociates, Linda Popky, Market Responsiveness Index, marketcullture, marketculture strategies, marketing, marketing thought leadership, MRI, podcast, podcasts, popky, strategy
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New Podcast: How the Art of Corporate Resilience Impacts Marketing
Our newest interview in the Marketing Thought Leadership podcast series is now live. Pamela S. Harper of Business Advancement talks about why corporate resilience is so important in today’s economy, and how marketing can play such a pivotal role in … Continue reading
Posted in Current Affairs, Marketing Strategy, Marketing Success
Tagged corporate resilience, engaging customer experience, Gen Y, marketing thought leadership, podcasts, sustainability
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