Tag Archives: social media

When Your Reputation’s On the Line: How Small Businesses Can Use Brand Strategy Effectively

Maria Ross Brand Strategist www.red-slice.com Maria Ross is a brand strategist, author, and speaker who believes cash flow, business model canvas template, and creativity are not mutually exclusive. As creator of Red Slice, she advises startups, entrepreneurs and small to midsize companies … Continue reading

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Be Found By the People That Matter: How Word of Mouth Marketing Ignites Brands

Ted Wright CEO Fizz www.fizz.com Ted Wright is CEO of Fizz, a pioneering, award-winning word-of-mouth marketing (WOMM) firm.  He’s been at the forefront of Word of Mouth Marketing since he helped re-ignite the Pabst Blue Ribbon brand in 2001. Over … Continue reading

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Build Business From Your Book: Marketing Tips for Authors

Charmaine Hammond The Hammond Group www.charmainehammond.com Charmaine Hammond is an international speaker, best-selling author, and business owner who has presented to more than 75,000 people around the world. Her clients have included government, industry, nonprofit organizations, educational institutions and health … Continue reading

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Viral is Not a Strategy: Successfully Transforming Tech Content for Today’s Audiences

Karla Lacey How does a tech company capitalize on current trends in communication and social media AND maintain brand equity? How do you take traditional content aimed at a technical audience and make it work in today’s environment? How do … Continue reading

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