Tag Archives: speaker

Just a Moment for Marketing: I Got Rhythm

Linda Advises: Be consistent. Once you establish a pattern that your customers recognize, you need to stick with it.

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Just a Moment for Marketing: Failing Quickly

Linda advises: Learn to fail quickly to leave more time for success. You want to introduce new products and services, target new markets, new geographies….The key is to know what constitutes success and how to recognize the signs of impending … Continue reading

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Just a Moment for Marketing: A Marathon, Not a Sprint

Linda discusses how success in business is like a marathon – you have to go the distance! In our marketing efforts we need to consider how to build presence, to develop enduring brand equity, and to ensure we get in … Continue reading

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Just a Moment for Marketing: Start At the Very Beginning

Linda Popky advises: Think through the whole process. Don’t jump in and start executing. Do your homework and start at the very beginning to get where you really want to go. Speaking of marketing, If your home or office is … Continue reading

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