Get Ready for the Rebound with Linda Popky’s Leverage2MarketSM Teleseminar Series
Series for Business
Companies and consumers are still making purchase decisions, but the decision making process is longer and different than it was before. Are you prepared for this new selling environment? Do you know how to effectively market in a post-recession economy? Available as MP3 files or on CD. $199*
* Plus S&H and tax, if applicable, on CDs
Complete Set
Complete set of four Sessions
Downloadable MP3 files
Complete set of four Sessions
Four CD set
Session 1
Show Me the Money – Finding Customers in a Tough Market
- Discover the key criteria to identifying good prospects in a down market.
- Learn how to adjust your targets to meet the new environment.
- Understand how to use cost-effective marketing programs to drive business.
Session 2
Sounding Good – Does Your Value Proposition Still Work?
- Discover why it’s so important to position your organization appropriately.
- Learn the critical steps to creating a value proposition that resonates with customers.
- Understand how to update your message for the current economy.
Session 3
Winning Business by Looking Good
With Cindy Baldanzi, President of Fineline Graphic Design
- Discover how a strong visual identity can help drive sales.
- Understand how to use design to differentiate your business.
- Learn what cost effective design tips you can start implementing today.
Session 4
Simple & Sensible Social Media Strategies
- Learn how social media can supplement your existing marketing efforts.
- Understand the pitfalls as well as benefits of social media for small businesses.
- Develop a strategy for implementing a social media program that works for your business.