Top of Mind Thursday April 14, 2016: Nothing but Net

Top of Mind Thursday

They said it couldn’t be done. No one could beat the incredible 72 wins NBA record the Chicago Bulls put together 20 years ago.

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After all, that would mean putting together a season where you win nearly 90% of the 82 games you play, never lose consecutive games, never lose to the same team twice, and only lose twice at home.

Good thing the Golden State Warriors didn’t listen to the conventional wisdom, because last night they did just that, finishing the season with a 73-9 record. On the way, MVP Steph Curry set a record for three point shots, beating his own previous record by 40%. It wasn’t possible until it was.

What impossible challenges could your team address and blow away? How can you help your best players hit those tough shots consistently across a long season?

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Marketing Above the NoiseCheck out the new video trailer for my book, Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters.

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linda@popky.com
(650) 281-4854
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